UEFA EURO 2016: BUSINESSES BE AWARE OF YOUR RIGHTS




Let's celebrate! The Belgian Red Devils advance to Euro 2016 quarterfinals. Companies, marketers, and non-sponsors brands are now preparing for the next exciting in-house event, contest, etc. using the logos, mascots, signs, of the UEFA. But be aware of the limit of your rights to avoid a red card. It’s important to understand the rules of the game; no one needs the costs of a lawsuit for going offside. What are the risks?


UEFA holds several registered figurative and word trademarks relating to this football tournament. These trademarks are protected at the European level offering the UEFA an unified system of protection throughout the 28 Member states. These trademarks are simultaneously protected in a very large number of other worldwide jurisdictions through the Madrid System. Among others:
  • The word trademarks: UEFA EURO 2016, EURO 2016, UEFA, UEFA EUROPEAN FOOTBALL CHAMPIONSHIP;
  • The figurative trademarks: UEFA EURO 2016 FRANCE, the bid process logo, EURO 2016, the tournament mascot Super Victor, LE RENDEZ-VOUS with the tournament logo, and the slogan “20 000 sourires pour l'EURO 2016”;
  • The official slogan for the tournament: LE RENDEZ-VOUS. But also some alternatives like “Le Rendez-vous du football” and “le grand rendez-vous de foot”.
The interference with or violation of UEFA’s trademark rights through the unauthorized use of any of these UEFA's registered trademarks (or any confusingly similar marks) by businesses or non-sponsors brands could lead to a trademark infringement action. It is worth bearing in mind that a trademark does not have to be an exact copy of another mark in order to be considered infringing.


To continue reading please visit : https://www.slideshare.net/slideshow/embed_code/key/j3pQ38lZteO2Ze

Comments

Post a Comment

Popular posts from this blog

Ethical Coffee Company Sues Nestlé Nespresso For €150m

Image
Fresh and interesting article posted by WIPR  concerning a European patent for a "device for preparing a drink extracted from a capsule", owned by Ethical Coffee Company (ECC). As you all know, Nespresso machines brew espresso from coffee capsules, a type of pre-apportioned single-use container of ground coffee and flavorings. In the case at hand, ECC, a Swiss Company, also creating capsules compatible with Nespresso machines, is suing Nestlé, in Paris, for alleged patent infringement. In other words, ECC is not happy with the way Nestlé modified the Nespresso machines back in 2010, keeping competitors’ capsules out of them and, more importantly, violating the patented "harpoon mechanism". Happy reading! "The man who oversaw  Nestlé’s Nespresso brand of coffee machines  has sued his former employer for alleged patent infringement.   Ethical Coffee Company , which makes coffee capsules that can be used in the Nespresso machine, has claimed that
Read more

A Look Inside The Apple Watch : Intellectual Property Rights And Future Legal Battles

Image
It is not just a watch. It is a masterpiece of intellectual property (IP) rights. It is not just a revolutionary product. It is the next chapter in Apple Inc.’s story. Apple believes in technology designed for the wrist (such as a smartwatch), but also in a strong design patent protection strategy. To protect this wearable, as a result of their investment, Apple applied for and received several design patents. Every detail is protected: the drawer where the watches are shown, the bracelet, the “slide-in” interchangeable strap system mechanism, the digital crown, the display, the charger, the retail box, etc. Future innovations will however continue to copy this kind of consumer products and challenge the Courts. In this context, developing and/or acquiring intellectual property rights may create a solid foundation for growth and success. Indeed, a winning exploitation of IP assets, including but not limited to know-how, patents, trademarks, aligned with your passion for innovati
Read more

Jouets connectés : Méfiez-vous des poupées et robots qui violent la vie privée de vos enfants... et la vôtre !

Image
C ’est la période des fêtes : le moment est venu de trouver le prochain cadeau de vos enfants ! Les Playmobil et Lego étant un peu trop muets à votre goût, vous penchez cette année pour les jouets dits « connectés », tels la poupée « My Friend Cayla » et le robot « I-QUE ». Méfiez-vous, bien qu’innovants, ces jouets ne respectent pas toujours la vie privée de vos enfants ! Il n’en fallait bien pas moins à la CNIL pour mettre la main dessus… Source Qu’est-ce qu’un objet connecté ? Les objets connectés sont des objets dotés de moyen de communication avec ou sans fil (Wi-Fi, Bluetooth) qui prennent souvent la forme d’objets d’apparence anodine (poupées, robots, etc.) et qui collectent des informations. On les retrouve dans de nombreux domaines, comme la domotique, le sport, le bien-être et la santé, les activités de loisirs, etc. Ces objets peuvent être autonomes ou peuvent fonctionner avec un smartphone ou une tablette. Ce dernier sert de télécommande pour les contrôler
Read more